Friday 20 June 2014

50 SHADES OF CHAMBRAY

Chambray, denim's softer cousin, is pretty much the official fabric of a laid-back summer. Here are 50 ways to try it out.

BY DANIELLE PRESCOD JUNE 11, 2014

Street Chic: Summer Ha

Name: Summer Ha
Boots: Acne
Dress: Vintage

WHY YOU SHOULD DRESS IN ALL ONE COLOR

It's the easiest way to get dressed in the morning....Continue reading

Spring Looks For Every Girl

Don’t be fooled by the chill in the air. Spring is just around the corner. There’s no better time than now to start planning next season’s wardrobe. From dresses, to shoes and everything in between, ELLE’s editors are on the look out for the hottest trends 

Carven's Digital Relaunch Helps Us Achieve French Chicness

We’re officially one step closer to achieving the goal of obtaining that Parisian-chic look we’re always striving for. Carven, every French It-girl’s staple brand, has relaunched its website, making it shoppable for the first time in the States.
The site looks more like an interactive online magazine than a simple e-commerce destination and makes you feel like you’ve literally gotten lost inside the Carven universe.
In tandem with the relaunch of the site, the brand is making a fresh push with its social media, bringing its stylish, quirky voice to the online world.

Photo: Carven.com
“Carven is now a global brand and needs a stronger social media presence because the brand belongs to everyone,” designer Guillaume Henry told ELLE.com. “I’m excited to be able to share more with our followers, and give them insight to the mood and feel of Carven. We want our new social media voice to be easy, sophisticated, and with a sense of humor.”
Sophisticated and funny is just what the brand has already successfully begun to portray, as shown in the first video sharing their social media strategy.

Wednesday 18 June 2014

THE BEST DRESSED WOMEN AT THE LONDON MEN'S COLLECTIONS

The best front row fashion this week seems to have come from the women attending the men's shows. From Net-a-Porter founder Natalie Massenet in an on point double slit skirt, to supermodel Jourdan Dunn in high heels and basketball shorts (high fashion basketball shorts, mind you), here are the best dressed women at the London Collections: Men shows.

15 EASY SUMMER DRESSES TO THROW ON

Some days you just want to throw on something that works. Here are some ways to keep it nice and simple this summer.